1 December 2020
When you purchase linear TV ads, your main goal is to get the ads seen by as many viewers as possible. Thankfully, there are locations all around the United States where ad viewing goes uninterrupted, and you can reach those viewers with your commercials. Learn about four locations where linear TV ads get a ton of airtime and how to take advantage of programming and commercial slots in those areas.
29 July 2020
When it comes to advertising, sometimes you have to get creative. If you want to draw people to your store or event, it helps to have something that attracts people's attention, like an inflatable. A custom inflatable, that is made specifically for your store or event, can be a creative marketing tool if you know how to do it right. Get Creative with Your Inflatable First, you need to get creative with your inflatable.
26 May 2020
When a marketing agency launches a digital campaign on behalf of a client, they have to allocate resources and efforts for multiple sectors. Clients need to be aware of what these sectors are so let's take a look at four that will be regularly targeted by a digital advertising agency. 1. Your Website A good way to think of your website is that it's a billboard that you have complete control over.
30 November 2019
IP targeting software allows businesses to get familiar with their consumers and prospects on a far deeper level. If you are new to the idea of IP targeting, you are bound to have a few concerns. Take a look at some of the advantages of IP targeting software when it comes to how it can help your business advertising efforts more effective for you. Get the greatest returns on what you are spending on internet advertising.
22 August 2019
Being a real estate agent is hard work, and lately the industry is getting more and more competitive. If you want to be able to stay ahead of the competition, you'll have to make sure that your leads are better than the agency across the street. So how do you generate better leads for your business? Here are some tips that might help. Directly Ask Previous Clients for Referrals There's no shame in letting people know you want to grow your business.
21 May 2019
Global commerce is ever-increasing, and as American companies continue to expand internationally, recognizing cultural differences is key. For most Americans, this will require the expertise of ethnography international market research services. Psychologist Geert Hofstede has narrowed down the cultural values to six criteria: Power Distance — This criterion essentially speaks to how willing a culture is to accept power held over them and how much they are okay with inequity in their society.
17 April 2019
Email marketing is one of the most effective ways to market the modern-day business, and in an industry, as concentrated as accounting, email marketing can be one of your most valuable tools. Too many accountants utilize their own vices for marketing via email, however, especially those that work on their own or are just starting out. It is a good idea to work with an accounting firm email newsletter platform provider instead of trying to draft everything you need all on your own and send it to the list of recipients you have.
25 December 2018
If you own a business and you want to take it to the next level, it's time to invest in corporate apparel. You might not see how corporate apparel can help improve your business, but it can. Here are just four of the reasons you need to get your employees on board with customized corporate apparel. Encourage Team Spirit If your staff is lacking in the team spirit category, it might have something to do with the clothing they're wearing.
25 December 2018
Digital advertising continues to grow in popularity; however, there is nothing like reading something on paper. Being able to touch something, it triggers something in the brain and allows a far deeper level of engagement. For that reason, direct mail pieces are still very effective in today's marketing world. Sure, mailboxes aren't nearly as cluttered with them as they once were a decade ago, but they can still prove to be effective for your brand if you create a solid plan.
18 July 2018
Thanks to the growth of technology, most businesses turn their focus to online marketing. While online marketing is crucial to the success of your business, it is important to not overlook traditional methods of marketing, as many of these are still effective marketing tools. One such example of an effective traditional marketing tool is the billboard. People drive by billboards on a daily basis on their way to and from work and school.