Being a real estate agent is hard work, and lately the industry is getting more and more competitive. If you want to be able to stay ahead of the competition, you'll have to make sure that your leads are better than the agency across the street. So how do you generate better leads for your business? Here are some tips that might help.
Directly Ask Previous Clients for Referrals
There's no shame in letting people know you want to grow your business. After every successful transaction, ask your now satisfied client to do you favor. Ask them to give a referral to a friend who might be looking to make a move in the real estate market. If your client is happy with the work you've just completed, they'll likely be happy to pass it on. Word of mouth has always been and will always be one of the best ways to generate new business as a real estate agent. Do your job well enough, and you might not even have to ask before the referrals come pouring in.
Look for Sellers Trying to Go It Alone
Just about every city has a house or two that is for sale directly by the owner. All you have to do is look at Craigslist or another classifieds section to find them. You might even see a sign that says exactly that as you make your rounds through your neighborhoods. The trick here is to wait a month or two and see if these signs are still up. Chances are that someone with no experience in real estate might struggle to move their property. Contact the owner by letter or by phone if you can find their number and want to be more aggressive. Let them know what you can offer that they can't do by themselves.
Use a Lead Service
Finally, there is a way to bring more potential clients directly to you. Chances are that there is at least one real estate agent lead service in your local city. This service is laser focused on identifying potential opportunities for new clients and then sending the information directly to you. A lead service could be a great idea for you if you are always busy with viewing and current projects and don't have time to go out and generate leads on your own. You can focus on your job while feeling confident that someone is working on your behalf to continue bringing in fresh business.
Contact a real estate agent lead service like Homes.com today for more information.
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